Using the Rutgers Editorial Style Guide

In developing ad copy, you should use the Rutgers Editorial Style Guide in writing your posting. This ensures consistency in projecting the university’s image.

The guide lists common terms used in job postings and their correct spelling or usage:

Campuses

The word “campus” should be capitalized:

Busch Campus
Camden Campus
College Avenue Campus
Douglass Campus
Livingston Campus
Newark Campus
New Brunswick Campus

The official titles of the three regional campuses follow the same format:

Rutgers–Camden
Rutgers–Newark
Rutgers–New Brunswick (not Rutgers–New Brunswick/Piscataway)

School Names

School names do not include “The” (capital “T”) as part of their names. You may, when appropriate, use “the” (lowercase “t”) to precede the name of some of the schools in text.

Capitalizations

• General rule: capitalize sparingly
• Academic Subjects: Lowercase the names of subject areas in text, unless the name is a proper noun, such as French
• University, College, School: Lowercase university, college, and school unless they are used as part of a formal complete name
• Titles of Organizations: Capitalize the formal, full names of centers, bureaus, institutes, academic departments, administrative offices, and other formal groups

Academic Degrees

The preferred style is to spell out all degrees: bachelor’s degree instead of B.A. or B.S., master’s degree instead of M.A. or M.S., doctoral degree instead of Ph.D. Use either doctorate or doctoral degree, never doctorate degree.

Electronic Media Terms

database
email
home page
internet
online
web
webpage
website

Preferred Spellings and Capitalizations (see full listing)

adviser
campuswide
chair (not chairman, chairwoman, chairperson)
curriculum, curricula
decision-making
faculties
full-time (adj. preceding a noun)
full time (after a verb)
fundraise, fundraiser
groundbreaking
he or she (not he/she, s/he or (s)he)
health care
on-campus (adj. preceding a noun)
on campus (after a verb)
part-time (adj. preceding a noun)
part time (after a verb)
policymaker or policymaking (n.)
policy-making (adj)
statewide
theater
totaling
universitywide
vice president
workforce
workplace

Resources to Help You
Developing Recruitment Advertising
HR Consultants	732-932-3020
Rutgers Editorial Style Guide

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Last Updated: 12/10/2008